A new season means new hair trends. Join us LIVE as Creative Director Gary Baker shares the most coveted looks from Fashion Week, how the hairstyles will be influencing next season's trends, and tips for how you can translate the runway looks to real life for your clients. You will walk away with the upcoming trend report, backstage techniques and must-have products for mastering the styles.
Londonite Gary Baker is an award-winning, internationally recognized session stylist, educator, and platform artist. His impressive career spans more than three decades, during which he has established himself technically and creatively in the art of hair on set, backstage, and behind the chair working with A-list celebrity clientele such as the royal family. He applies his experience and knowledge of the industry to his role as Creative Director for UNITE Hair. Gary can be found in the studio/academy sharing his inspiring and innovative techniques, working on brand campaigns and traveling the world creating show-stopping looks at Fashion Week.
California-based stylist and owner of Prim and Proper Salon, Allison Mercadefe has made a name for herself in the beauty industry with her multifaceted portfolio as an editorial stylist, platform artist, color and extension specialist, educator and entrepreneur. Her unparalleled career expands more than two decades during which she has applied her AA in Marketing degree at Fashion Institute of Design and Merchandise and Bachelors in Business from CBU, drive, creativity, and technical skills to creating beautiful hair behind the chair, on set and backstage domestically and internationally at Fashion Week, as well as, providing cutting edge programs that advance the careers for employees. Her salon has been voted “Best Salon” in the Inland Empire for 10 consecutive years, and “Top Salon Mentoring Program” in the Inland Empire since 2014. Allison has been a UNITE Educator since 2017 and she looks forward to continuing to share her knowledge through the UNITE TV platform.